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Stony Brook College of Business Innovation Center News
16
Undergrads Learn About Entrepreneurship Across Countries
Gerrit Wolf
posted on June 16, 2015 12:59
Every few weeks in BUS 337 this spring 50 students wrote a thin business plan for a startup business in a different country. After reading about Mesopotamia and Babylonia, students wrote thin business plans for coffee houses, farm to market agora, construction, and fast food. They then read about the middle ages as precursor to the reformation and renaissance, and wrote thin business plans for tulips, shipping, hotels, brewery, architecture, painting, and sculpture. Students then read about the Industrial revolution in England, Germany and the US. Students wrote thin plans for coal mines, steel mills, highways, railroads, and flatware Last students studied modern business in India, China, Japan, and South Korea. Thin plans were written for known Asian businesses at startup.
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